We’re thrilled to announce a special partnership between Bragg and Save the Bee, a collaboration rooted in our shared mission to protect bees and promote resilience in organic agriculture. This initiative is a natural extension of Bragg’s ongoing commitment to fostering a healthy environment and enhanced wellness for everyone, as flourishing ecosystems and thriving bee populations are essential to organic farming—which is a cornerstone of vibrant living.
The Evolution of Wellness for All (Including Bees)
Since our inception, the Bragg family has been dedicated to advancing health and wellness for both people and the planet. By educating individuals on the power of healthy habits, championing organic agriculture, and supporting impactful causes, Bragg has remained a leader in the wellness category. The Bragg x Save the Bee partnership represents a modern evolution of this legacy, as we work together to create over 10 acres of pollination habitat that bolster bee health, strengthen crop resilience, and enhance apple yields–which is great news for your favorite Bragg Apple Cider Vinegar.
“Bees play an integral part in all our lives, and for Bragg, they’re an essential part of the apple-growing process. A ‘keystone species’, the bee adds to the resiliency of crops, decreases soil reduction and are critical to a vibrant agriculture system, and this includes apple growth,” says Eric Mason, Executive Director at Save the Bee. “By cultivating pollinator-friendly environments in agricultural landscapes, it is possible to not only strengthen bee populations but also to unlock numerous environmental benefits that enhance the sustainability and ecological balance of farming systems. That’s why this partnership with Bragg is so important for us.”
The Bragg/Save the Bee partnership is a testament to the power of collective action in preserving the planet’s health and the wellness of people. Through combined efforts, the goal is to protect pollinators, secure food supply and create a more sustainable future for generations to come. This partnership will work to help address:
1. Healthy Bees
Bragg is funding the development of over 10 acres of essential pollinator habitat in collaboration with Save the Bee. These carefully cultivated spaces will provide bees with vital resources throughout the pollination season, enhancing their health and longevity.
2. Environmental Impact
The establishment of a biodiverse pollinator habitat will contribute to increased crop resilience, reduced soil degradation, and higher apple yields. By integrating sustainable farming practices, this initiative aims to improve agricultural sustainability while supporting a flourishing ecosystem.
3. Bee Education
Through the Bragg Bee 101 series, we will provide educational resources on the current status of bee populations, best practices for beekeeping, and the critical role of pollinators in agriculture and environmental health. Also keep an eye out for educational videos to learn more about this partnership and little changes you can make around your home. With these tools, you’ll be able to play a key role in helping pollinators in your local area as well–so we can all make a positive impact together.
What is Save the Bee?
Save the Bee is a 501(c)(3) nonprofit organization dedicated to protecting bees and beekeepers. By addressing the root causes that threaten pollinators, Save the Bee plays a crucial role in ensuring a stable food supply, promoting environmental well-being, and sustaining human health. Founded in 2012 by the owners of GloryBee, a B-Corp Certified honey and natural ingredient company, Save the Bee remains at the forefront of pollinator conservation.
Why This Partnership Matters
Beyond Pollinator Health – Environmental Impacts
Developing diverse pollinator habitats within commercial agriculture areas yields multiple environmental benefits:
1. Soil Erosion Reduction
Integrating native prairie grasses and wildflowers into farmland can drastically minimize soil erosion. Research indicates that such measures can decrease soil erosion by up to 95%, preserving soil health and fertility. (The Guardian)
2. Nutrient Runoff Mitigation
Pollinator habitats act as natural filters, absorbing excess nutrients and reducing harmful runoff into waterways. This process not only protects water quality but also prevents the formation of hypoxic zones, which can devastate aquatic ecosystems. (The Guardian)
3. Carbon Sequestration
Diverse plantings help capture and store atmospheric carbon dioxide, making significant contributions to climate change mitigation. By sequestering carbon, these habitats help lower greenhouse gas concentrations, supporting a healthier planet. (The Guardian)
4. Enhanced Biodiversity
The creation of pollinator habitats supports a broad range of wildlife, including beneficial insects, birds, and small mammals. This increase in biodiversity leads to stronger, more resilient ecosystems. (Wikipedia)
5. Natural Pest Control
A diverse array of plant species attracts natural predators of agricultural pests, reducing the reliance on chemical pesticides. This organic approach to pest management fosters a more balanced and self-sustaining ecosystem. (Wikipedia)
Good for Bees. Good for Apples. Good for the Planet.
By cultivating pollinator-friendly environments in agricultural landscapes, we can not only strengthen bee populations but also unlock numerous environmental benefits that enhance the sustainability and ecological balance of farming systems.
The Bragg x Save the Bee partnership is a testament to the power of collective action in preserving our planet’s health and the wellness of us humans. Through our combined efforts, we can protect pollinators, secure our food supply, and create a more sustainable future for generations to come.
Join us in making a difference—because when bees thrive, we all thrive.
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